
A redesigned Waze Windows app.
Waze
The project involved redesigning selected portions of the Waze app for Windows Phone 8. This resulted in smoother and more effective workflows. The solution introduced a new level of operational clarity. Experience across devices became more seamless. Cross-functional tasks became more efficient.
The project involved redesigning selected portions of the Waze app for Windows Phone 8. This included analyzing the existing iOS version, mapping key flows, and optimizing use cases for WP8. Wireframes were created for all screens and flows, followed by visual mockups based on development team requests. The scope also covered icon design, live tile concepts, and delivering all necessary design assets.
Our plan was to follow Windows Phone design language, combining its native Metro UI with influences from theWaze iOS app. We also adhered to W8 guidelines, ensuring a seamless experience across screen resolutions and meetingstore requirements.
We prioritized easy access to essential settings by promoting the sound toggle to the front, keeping the more engaging, social menus clutter-free. To enhance usability, we maintained the current map view on menu screens, allowing users to stay connected to their journey while navigating options.
Design language shown in this Case Study has been updated from the initial production design.

Real-time cart matching tool.
A Fortune 100 Grocer
Our client had a tremendous opportunity to drive accelerated product sales through their online e-Commerce channels. Their dated mainframe applications for purchasing, however, only provided synchronized and accurate inventory data across stores once each day. Adoption improved thanks to a cleaner interface.
Our client had a tremendous opportunity to drive accelerated product sales through their online e-Commerce channels. Their dated mainframe applications for purchasing, however, only provided synchronized and accurate inventory data across stores once each day. By modernizing their data architecture, the client had a pathway to enable real-time inventory levels in an age requiring accurate, one-click purchasing.
Our team delivered a set of enterprise APIs and integrations to support this agile transformation.
Utilized Cassandra to enable real-time data streaming from a legacy and batch-based Informix platform.
Supported the shared vision of a next-generation architecture that facilitates real-time inventory updates for "balances on hand" and improves product availability.
Modernized the process of inventory re-order points, leading to over 99% cart match and driving dramatic revenue improvements.
Customer Experience dramatically enhanced through positive online recommendations and product availability.Agility of one-click buy enabled to drive purchase predicability and enhance trust.Cloud architecture development and support for critical daily operations required up to and during the pandemic.
Positive online recommendations and improved product availability significantly enhanced the overall customer experience.
The implementation of one-click buy functionality improved purchase predictability and enhanced trust among customers.
Development and support of a cloud architecture for critical daily operations, proving essential during the pandemic.
Achieved a remarkable 99% cart match rate, indicating the effectiveness of inventory re-order points.
Implemented scalable, real-time data insights to drive better decision-making.
Revenue saw a 2% increase through improved cross-selling strategies.
Unlocked digital commerce capabilities for online operations, contributing to overall business growth.

Pharmacy app interface redesign.
Fortune 500 insurance provider
A digital pharmacy that offers insurance companies easy, affordable, and understandable pharmaceutical options to their members. A current client within the healthcare space referred Ascendum to the company. The approach increased engagement across teams. Workflows became smoother and noticeably more effective.
The client is a digital pharmacy that offers insurance companies easy, affordable, and understandable pharmaceutical options to their members. A current client within the healthcare space referred Ascendum to the company. The client wanted to increase user engagement and satisfaction through clear, intuitive UX/UI.We began by learning about the business needs and goals. From there, we researched the industry itself and discussed how to create empathetic, engaging UX/UI. Led by our Head of Design, we focused on the problems that users faced and developed a plan to fix them. As part of the development plan, the team took a holistic look into the healthcare and pharmaceutical industries.
The primary challenge was testing in an environment that was regulated by HIPPA. As the team designed and developed, they faced creative challenges when it came to seeing their work in real-time. They needed to ensure that content data and functionality was up-to-date and accurate before building on top of it.The team created test accounts and relied heavily on digital project managers to ensure accuracy. The success of the project was due primarily to their ability to be hyper-collaborative, not only with the digital leadership, but also with the dev and QA teams.
Ascendum ensured consistency and high-quality UI/UX throughout the website and mobile apps. We enhanced features across multiple platforms to make the application much more cohesive and user friendly. Their goal wasn‚ôt to make a gorgeous site, but to present necessary information in a way that is intuitive for users. And yet, the design and functionalities we created for them is extremely beautiful, both in appearance and in its simplicity.

Automotive mobility solutions.
Global Automotive Brand
Our client is globally known for high safety ratings and quality. They were seeking a partner to assist them with improving fleet logistics and enriching driver experiences. They needed a global team that could rapidly deliver inventive ideas and working prototypes. Users experienced more consistent, reliable access.
Our client is globally known for high safety ratings and quality. They were seeking a partner to assist them with improving fleet logistics and enriching driver experiences. They needed a global team that could rapidly deliver inventive ideas and working prototypes. After an extensive search, the automotive enterprise selected Ascendum as their partners in innovation. Working closely with their internal teams, we created state-of-the-art auto technologies to drive their fleet business forward.
As part of this initiative we put together a global team of developers, UX designers, product owners, automation testers, and safety and liability experts in order to more rapidly provide ideas and working prototypes. We created multiple solutions, such as vehicle tracking, trip guides, equipment health monitoring, and fleet management solutions. We also became the first partners to showcase‚ augmented reality for vehicle maintenance and fleet management, allowing drivers and managers less downtime for repairs.
Because of our globally-distributed teams, we were able to rapidly deliver a growing portfolio of new innovations for this automotive giant at its international innovation hubs.We developed innovative solutions to accelerate their timeline on fleet logistics initiatives. The cutting-edge technologies have since become a part of several commercial rollouts and concept initiatives.
We vastly improved shipping fleet routes, delivery times, and driver productivity
Visualization of fleet positions over time and driver performance
to predict, track, and diagnose maintenance issues and trigger self-diagnostic procedures
Real-time, interactive insights into vital trip and vehicle statistics

An enterprise ChatGPT platform.
AscendAI
Ascend AI is a powerful, containerized, and configurable private instance of Chat GPT designed for enterprise environments. Unlike traditional productivity tools tailored for individual users, Ascend AI enables organizations to deploy smart AI agents across their entire user base. The design helped reduce decision fatigue.
AscendAI is a powerful, containerized, and configurable private instance of ChatGPT designed for enterprise environments. Unlike traditional productivity tools tailored for individual users, AscendAI enables organizations to deploy smart AI agents across their entire user base.These AI agents can be customized by uploading documents to a knowledge base and embedding them‚®in any website or web application, thereby bringing the AI experience directly to end-users.
We focused on building a scalable and flexible platform that could seamlessly integrate AI capabilities into any enterprise environment, enhancing user interactions with advanced AI-driven tools.
Deployed within any enterprise environment, AscendAI offers a private, secure instance of ChatGPT that is fully customizable.
Supports multiple AI models through an extensible provider framework, offering flexibility in choosing the best model for specific needs.
Easily embed AI agents into websites and web applications, making the experience accessible to end-users without leaving the platform.
Built with a React frontend and Node backend, AscendAI can support multiple client-side applications and scale with organizational needs.
Utilizes Azure services, including Blob storage for document handling, AI Search for vector indexing, and App Insights for comprehensive analytics, logging, and telemetry.
AscendAI has unlocked new capabilities for enterprises, enabling them to harness the power of AI and integrate it seamlessly into their existing environments. The platform has delivered significant benefits.
Organizations can tailor AI agents to their specific needs, improving the relevance and effectiveness of AI-driven interactions.
Embedding AI agents directly into websites and applications has enhanced user engagement, making AI tools accessible and intuitive.
AscendAI‚ôs architecture ensures that it can scale to meet the demands of large enterprises while maintaining security and compliance.
With support for multiple AI models and extensible capabilities, AscendAI is positioned to evolve alongside emerging AI technologies.

Insurance product UI redesign.
Fortune 500 Healthcare Company
A leading health insurance company, that has more than 60, 000 employees, excluding contractors, utilizes an internal platform where employees insert new and search for medical claims, patient and providers information and other resources. The platform supported seamless mobile transitions.
A leading health insurance company, that has more than 60,000 employees, excluding contractors, utilizes an internal platform where employees insert new and search for medical claims, patient and providers information and other resources. One of the challenges we encountered with this product was that despite using Pega‚ôs Smart Claims Engine UI, this system was not being used homogeneously across the platform nor was it focused on the best user experience. This was an opportunity for Ascendum to help the company make its platform more cohesive and intuitive for its different users.
The Ascendum Digital team worked closely together with Product Owners, Developers and Managers to understand what were the user needs and how we could to improve this product. Our goal was to ensure a more consistent and better user experience throughout.
Homepage of the platform that provides a glance of the user To Do List (with open and pending tasks), Notifications section, all Team Members and gives access to all Work Queues Categories.
Section where the users can create a new medical claim, inserting all of the necessary details and later submit to the system.
Where the user can search for medical claims, provider information, resolve pending claims and view claims history.
While using Pega's UI kit, as per the team's requirements, Ascendum Design team reimagined most of this product screens and delivered a redesigned platform with a new fresh look and more organized interface.

A used car platform.
Toyota UTrust
The pre-owned program streamlines the buying and selling of used cars for customers.
The pre-owned program streamlines the buying and selling of used cars for customers. Through a systematic and transparent evaluation, it ensures the best possible price by assessing interiors, exteriors, vehicle frame, and 203 other checkpoints. We had the opportunity to enhance the vehicle evaluation process, traditionally conducted on paper. The goal was to develop web and mobile applications for the entire process, aligning with a commitment to an eco-friendly environment and saving significant hours of effort.
We boosted staff productivity and efficiency while minimising environmental impact. By digitising the vehicle evaluation process, we preserved the high-quality standards previously achieved with paper-based methods. Our web and mobile applications streamline the entire procedure, supporting the client's eco-friendly initiatives and saving significant time and effort.
Our team worked closely with the client to develop a complete package across platforms. We worked on the lay out, plan and design of the User Experience and Interface for a responsive web app, android app and iOS app.Our team also developed the product for all 3 platforms.
Track and manage all enquiries, procurement and inventory efficiently in a user-friendly dashboard
203 point inspection to evaluate the condition of the car
Automated retrieval of loan and vehicle valuation details
Real time statistics allowing transparent tracking of conversion rates and outcomes

A conversational AI data assistant.
DataButler
Data Butler is a cutting-edge AI prototype developed by Ascendum that leverages large language models to provide an intuitive, conversational interface for users to interact with their data. Designed to scale, the outcome supported broader goals. This removed points of friction and improved long-term use.
Data Butler is a cutting-edge AI prototype developed by Ascendum that leverages large language models to provide an intuitive, conversational interface for users to interact with their data. This innovative solution allows users to query their databases and receive real-time insights, visualizations, and charts, making data analysis more accessible and efficient.
We focused on harnessing advanced AI to create a platform that revolutionizes data interaction, emphasizing real-time insights and user-friendly features.
Enabled natural language queries through large language models (LLMs), allowing intuitive conversations with data and delivers real-time insights and dynamic charts, empowering users with immediate, actionable visualizations.
A customizable interface tailored to specific user needs.It integrates database connections seamlessly with minimal setup for easy access to existing data sources.
Designed to scale with growing user bases and data volumes. Adaptable across various data types and industries, ensuring versatility and broad applicability.
The transformation of Data Butler into a scalable software platform empowers users to take control of their data interactions, resulting in significant benefits across various applications.
Users can securely manage their accounts and customize Data Butler according to their unique needs.
The ability to tailor Data Butler to specific workflows increases efficiencies in data analysis and decision-making processes.
The platform supports a growing number of users and larger datasets, making it suitable for organizations of all sizes.
Data Butler's configurability allows it to adapt to a wide range of use cases and industries, ensuring it meets the specific requirements of diverse user groups.

An AI insurance claims tool.
ClaimsBuddy
Our client approached us to design and brand an AI based product that empowers claims examiners, enabling them to process claims more accurately. The claims assistant should give them the information they need and offer tailored suggestions on how to resolve issues. This resulted in faster, error-free workflows.
Our client approached us to design and brand an AI based product that empowers claims examiners, enabling them to process claims more accurately.
The claims assistant should give them the information they need and offer tailored suggestions on how to resolve issues. Our vision was to develop an interactive and intelligent knowledge base solution, empowering individuals to swiftly access information effortlessly.
This solution not only enhances processing speed and accuracy but also operates seamlessly, ensuring uninterrupted accessibility. It's truly magical to be able to highlight something you want explained and have the claims assistant offer its insights and guidance. No more feeling lost or confused as a new claims processor, or worry about needing to ask colleagues.
Claims processors spend an extensive amount of time learning the claims processing due to its complexity, often resorting to external resources for information.
This learning curve meant it could take months before they could work independently. Our team brainstormed a solution leveraging AI to provide users with instant access to necessary information, reducing the learning curve and boosting productivity.
We sketched concepts using Figjam, internally discussed and presented them to the client, who was enthusiastic about the possibilities. With the green light to proceed, we crafted UI screens and animated flows to visually communicate our ideas.
To engage stakeholders interactively, we developed a feature website to showcase the concept.
Claims Buddy reduces the burden on Operations Experts and Operations Managers, who can focus on other tasks instead of providing training and answering questions. It ultimately improves the efficiency, quality, satisfaction of claims examiners, and the organizational metrics of claims processing.
Each feature helps reduce the ramp-up time and increase productivity. As well as improving processing quality and accuracy.

Finance back-office solutions.
A leading US consumer finance lender
In the summer of 2021, a leading consumer finance lender was experiencing an overwhelming spike in mortgage lending volumes and refinances. It simplified processes and enhanced daily experiences. Workflows became smoother and noticeably more effective. This gave users a more confident, controlled experience.
In the summer of 2021, a leading consumer finance lender was experiencing an overwhelming spike in mortgage lending volumes and refinances. They were also facing manpower shortages, increased hiring and operating costs, stringent training timelines, and an ever-increasing backlog of mortgage loans that needed processing. They needed a true partner more than a third-party vendor to help them get a handle on the high work inflow and skyrocketing operating costs.
Ascendum delivered not only the knowledge and experience which the leading US consumer finance lender needed as a priority, but also a dependable team that could work on short notice to meet the challenges which company was facing and that needed urgent resolutions. Engaging Ascendum for these services enabled Americo to grow their current business with greater efficiency, accuracy, and turnaround time, with the added benefit of reduced operating costs.
Quickly developed a thorough understanding the companies pain areas during the initial connects especially those pertaining to volume spikes and manpower needs.
We rapidly deployed the necessary manpower to manage their growth in a short span of time while sustaining the desired quality level.
Ascendum continues to be an important partner by helping the company manage these functions while also assisting them on urgent and rush projects.
Ascendum team continually meets or exceeds its SLA to the business, delivering projects on or before their set deadlines. The leading US consumer finance lender has demonstrated its confidence in Ascendum by engaging us in several ongoing projects.
Authorization to Communicate (ATC) letters to appropriate creditors on time, meticulously reviewing and uploading settlement letters from these creditors.
We ensured the accuracy of customer enrollment documents and adherence to defined guidelines.
Our services extend to providing HR support, which includes updating employee details in HR applications, preparing promotion and compensation letters, and managing background check documents among other HR functions.
We maintained high quality standards by conducting thorough checks on funded loans to ensure compliance with guidelines.
We successfully assisted the company in various compliance-related projects such as TILA Validation, TRID Review, LoanPro Validation, and Customer Identification Program (CIP) Review, all within strict delivery timelines.

A smart fabric balancer.
Laguna Clothing
The client is a Bengaluru-based premium shirt manufacturer, renowned for crafting high-quality formal and semi-formal shirts for some of the world’s leading brands.
The objective was to develop a smart tool to dynamically balance production lines using real-time data on Work-In-Progress (WIP) and downtime. The tool also supports line managers by generating daily manning sheets that account for actual average operator capacity factoring in downtime, and by identifying skill surpluses or shortages to enable more efficient workforce allocation.
Designing the tool meant getting a real grasp of what happens on the shop floor. We found that line managers struggled with balancing lines because WIP and downtime changed constantly. Manning decisions were often based on guesswork, and there was little visibility into how well skills matched across lines. To fix this, we built a tool that pulls data from WIP tracking, downtime logs, and operator performance to give live, data-based recommendations for line balancing. It also generates daily manning sheets that reflect true operator capacity and flag skill gaps, helping managers make smarter decisions and improve overall efficiency.
We built the app around the daily needs of production managers and supervisors. The interface makes it easy to see and act on key data like WIP levels, operator efficiency, and downtime. Complex metrics are shown clearly, with real-time insights that help with line balancing and planning. The design is clean and straightforward, making it simple to use and helping teams make faster, better decisions on the floor.
The system automatically rebalances production lines and creates updated line allocation sheets twice a day. It analyzes live data on WIP, downtime, and absenteeism to spot bottlenecks early and shift resources where they’re needed to keep operations running efficiently.
Proactively identifying bottlenecks and reallocating resources to ensure optimal efficiency involves analyzing real-time constraints, such as underutilized operators, or absent workers.
The system predicts skill requirements by analyzing historical absenteeism data and local calendar festivals, enabling proactive identification and management of potential skill shortages.
An AI-powered system generates monthly manning sheets by analyzing average operator capacity and identifying skill gaps or surpluses, forecasting line requirements for each style up to 60 days before production
Design language shown in this Case Study has been updated from the initial production design.

Utilizing bookkeepers to improve efficiency.
Las Vegas based accounting firm
A Las Vegas accounting and advisory firm specializing in tax and bookkeeping was facing rapidly growing client demand without the team capacity to keep up.
Our client, a mid-sized accounting and advisory firm located in Las Vegas, specializes in professional accounting, tax, and advisory services. The firm was experiencing rapidly increasing demand for their bookkeeping and tax services but did not have the proportional team growth to meet the needs of their growing client demands. Additionally, the firm had capacity constraints in delivering CFO-level advisory support, the onshore staffing costs were greatly impacting their margines, and they had limited flexibility to scale during peak tax and reporting seasons. They reached out to Ascendum Accounting for help in securing offshore bookkeeping, tax preparation, and CFO-level services.
We quickly deployed five dedicated full-time offshore professionals aligned to their specific processes.
Implemented SOP-driven workflows with structured task allocation.
Established daily productivity tracking and quality checkpoints.
Ensured seamless coordination between the owner and offshore teams.
Increased service delivery capacity by 35-40% without adding onshore headcount.
Saved approximately 60-70 hours per week across bookkeeping, CFO support, and tax workflows.
Improved turnaround times and enabled faster client response during peak periods.
Achieved meaningful cost efficiencies through offshore resource deployment. Generated approximately $150,000-$200,000 in yearly savings while expanding delivery capacity through five dedicated offshore professionals.
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A healthcare loyalty platform.
Fortune 500 insurance provider
The client is a nationwide healthcare insurance company with an extensive suite of mobile and web apps. They wanted to work with us on creating a brand new, focused experience that really rewarded members for adhering to their prescriptions and taking a more active lifestyle. It created a more predictable user journey.
The client is a nationwide healthcare insurance company with an extensive suite of mobile and web apps. They wanted to work with us on creating a brand new, focused experience that really rewarded members for adhering to their prescriptions and taking a more active lifestyle. By enticing members to complete their prescriptions and be more active the goal was to lower their overall claims costs. Members would earn real money every time they achieved one of their daily goals with the ability to cash out to a gift card redeemable anywhere the user desires.
As with all new initiatives, we had to be flexible to changes in direction and constantly creative. While some of the scope, rewards and features changed we remained steadfast in our commitment to an easy to use, enjoyable user experience. Prototypes were used throughout the process to ensure both the client and testers could rapidly review the latest user flows and concepts.
As we were creating a brand new product with moving towards, we had to be fast, creative and able to pivot.
We used realistic personas to guide decisions on how important tasks, rewards and messaging were to members.
Our Fortune 500 client changed brands during the process, where we needed to push and extend their guidelines.
Throughout we had a laser-focus on keeping the member‚ôs experience focused on just a few key features.
The end result was a simple onboarding experience, followed by easy to follow weekly goals, set up by the user. Members could track medication and get support when they slip on their adherence. Along with step tracking and booking annual wellness visits, which also reward members. In each case users are given step by step guidance on how to work towards their goals. Our process with development went smoothly with detailed design QA, incredible developer ownership and a truly collaborative atmosphere.
Members receive real money rewards every time they make progress on their weekly plan.
Each member gets a recap of their week on returning the app, giving them guidance and encouragement on how they did.
Easy to use medication tracking combined with automatic step counts let users work towards adherence and better movement.
Whether the member is suffering side effects or needs help for their annual wellness visit, there was specific support.

An anonymous venue review platform.
Ascendum
In recent years, there has been a real cultural shift towards reporting or highlighting anything that would have a cause for concern within the public space. This included reporting concerns about practices or policies in the workplace or school environment.
During the Covid-19 pandemic, there was a real cultural shift towards reporting or highlighting anything that would have a cause for concern within the public space. This included reporting concerns about practices or policies in the workplace or school environment. However, there was no efficient and anonymous way to log such issues quickly.
The most common platforms for rating typically include Google Reviews, TripAdvisor, or similar platforms that require a login and involve disclosing a certain level of personal data or persona.
There is market gap for a platform that allows users to remain anonymous while reporting both positive and negative experiences, even if they were reporting on their own workplace. The rating data would be made publicly available to influence others' decisions on where to shop or visit and to encourage companies to elevate their standards.
The first step was to create a name and brand. We decided on a communal name of Fast Raters that suggests a community. Then, we began the process of figuring out the best way a community could rate quickly within a few seconds on the go, at any public space or workplace.
We decided upon a simple mobile ratings app, using contactless Apple app clip capabilities to simply tap your phone on NFC media and rate within a few taps. We felt this would be the most user-friendly approach. It required no login or signup; you just needed the app and could give a quick star rating and feedback if you wanted to.
We developed this, and it was quickly approved by Apple.
Our 5-second rating system was trialed among an office environment with a well-designed set of materials that could be branded to any company or institution. It was also tested at public events, and the data gathered enabled us to develop the idea further.
The marriage of digital product and brand, all completely internal, was extremely strong. Even post-pandemic, the product remains relevant in helping to ensure workplace and environmental safety and standards anonymously.
Fast Raters is a versatile Ascendum product and is widely available for usage on request.
Areas of specific recognition:
The Curio team named and branded the product
iOS and Android versions of the Safe Raters App
Created various Near field communication materials that can be co-branded to any company or institution
A pioneer of the Apple App Clips feature
Each rating provides metadata visualizedin a user-friendly dashboard
Can be used in: Retail, Education, Construction, Healthcare, Hotels, Sports, Banking, Business, Transport, Food & Drink, Venues and more.
The visuals are representations of prospective usage.

Digital lockbox for banking.
Fortune 500 financial enterprise
Ascendum collaborated with the client, one of the largest consumer banks in the Midwestern United States, to address the challenge of migrating existing customer lockbox accounts. Designed to scale, the outcome supported broader goals. Overall, this raised quality and user satisfaction.
Ascendum collaborated with the client, one of the largest consumer banks in the Midwestern United States, to address the challenge of migrating existing customer lockbox accounts. With more than 1,100 branches and a diverse customer base, including wholesale and retail customers, the goal was to transition from traditional lockbox platforms like CMS to the ImageRPS platform. The project scope encompassed migrating approximately 4,200 lockbox accounts to the new platform to enhance efficiency and streamline payment processing for the growing client base.
Map and relate the traditional lockbox schema to ImageRPS and design a solution to migrate all customer acounts to a lower environment for rigorous testing.
Used a phase-wide approach to enable customers with a hassle-free banking experience.
Ascendum onboarded and educated the end-customers to use the new digital lockbox platform.
The Ascendum team studied 23 million fields necessary for migration and created a data dictionary for more than 250k fields mapping to ImageRPS.
Ascendum developed a windows too to migrate data from various platforms and data sources to ImageRPS. An automation solution was also developed to validate data and mapping sanity in a lower environment post migration. The Ascendum delivery team created a release plan suitable for phased deployments. This approach lowered the risk of any unknown issues/bugs. This enable end-customers to access their lockbox(s) any time during migration.

An AI-powered learning chatbot.
Language School
The goal for this project was to redesign our clients existing website, which featured a chatbot, to make it smarter, more modern, and user-friendly. This resulted in smoother and more effective workflows. This removed points of friction and improved long-term use. Each interaction required less cognitive effort.
The goal for this project was to redesign our client's existing website, which featured a chatbot, to make it smarter, more modern, and user-friendly. They sought to upgrade the website chatbot capabilities using artificial intelligence (AI) to enhance the user experience, provide more personalized assistance, and streamline user interactions. These core chatbot capabilities were essential to the success of the project.
Create custom tools to help students brainstorm and receive feedback on their college admissions essays.
Users needed the ability to chat with the AI assistant from any page on the website. The bot needed to be continually content-aware.
Optimized UX for a mobile experience. Eliminate overlapping elements, text outside of containers, etc.
Additional options were needed to the onboarding flow, specifically allowing users to progress even if they didn't have specific colleges in mind or know their GPA.
Our collaboration began with an immersive on-site engagement, where we delved deep into understanding our client's precise needs and aspirations.Drawing upon the invaluable knowledge realized during the discovery process, the Ascendum team crafted a design that not only met but exceeded our client's expectations. With a focus on creativity and innovation, we transformed their vision into reality, delivering a design that was both refined and aligned with all stakeholder goals.
Acknowledging the essential role of the ever-present chatbot, we had to reconsider‚®the structure and layout of all web segments.
There were numerous site inconsistencies ranging from design elements to fonts.
Starting from scratch, we made the web mobile design feel like a native mobile app, with a refined user experience (UX).
Focusing on user-centric design, we ensured the UX was simple and streamlined. It was essential that users always knew where they were and how far they had progressed.
As a result, we delivered a thoroughly reimagined website, designed with the user in mind and tailored to meet the specific needs of our client and their stakeholders.The redesign was segmented, consistent, and fully branded, enhancing its overall cohesion and reinforcing our client's brand identity across every interaction.
We delivered a new and unique visual design, presenting a cohesive and distinct brand experience.
The website now delivers an enhanced user experience, offering smoother navigation, intuitive features, and seamless interactions for all site visitors.
Now, feeling like a singular entity, the site is consistent, cohesive, and complete throughout the entire platform and user journey.

Healthcare claims management system.
Fortune 500 healthcare
A Fortune 500 healthcare company with whom Ascendum has worked before, asked us to improve the user experience and redesign one of their internal platforms for claims submission and management. This resulted in smoother and more effective workflows. It empowered better task ownership and simplicity.
A Fortune 500 healthcare company with whom Ascendum has worked before, asked us to improve the user experience and redesign one of their internal platforms for claims submission and management. One of the conditions was that we would be subject to using the PEGA design system that the platform already used before, but was not updated or well used.
Our team had multiple side by side sessions with users from different backgrounds and levels of experience with the platform. We watched the examiners working in real time. While they worked their claims inventory we listened to their issues and asked questions establishing a relationship with the end user to truly understand how they are using the platform and what they need to do their job more efficiently.
Overall layout had problems, burden on the user and difficulty in learning the system.
The result was a platform with more efficient workflows, more customization, larger fonts in accordance with industry standards for easier reading, better screen organisation to avoid excessive white space and better proportion to content. We also reduced the number of claim lines the users see at one time to 15 and added a separate function where users open a new window to view all claims lines, and make edits without being limited to 15 at a time.
We designed solutions to resolve pain points while achieving technical and operation benefits.
We create different prototypes so that the client could visualize our work, looking as real as possible, before moving on to the development and implementation phase.

A sports fan engagement app.
An American professional baseball team
An American professional baseball team needed a partner for the development of a new web-based solution to become the backbone of their daily baseball operations. The team had a suite of apps for various functions of the organization (Scouting, Chief, Advance) that they wanted to integrate with their data analytics.
The team needed a partner for the development of a new web-based solution to become the backbone of their daily baseball operations. The team had a suite of apps for various functions of the organization (Scouting, Chief, Advance) that they wanted to integrate with their data analytics platform.The existing solution needed improvements for reliability, as well as the ability to collaborate and share tailored insights for action. Our shared team leveraged the current platform capabilities where possible, but envisioned an elevated customer experience to drive positive energy and excitement behind the teams analytics program.
Modernized the end-to-end analytics platform (The ‚òStache) to drive speed, trust, and decisioning insights across disparate data sources:
Stats, scouting reports, value, contracts, bio, and other key info to aid baseball operations to evaluate players
Tracks players health and performance tests, and notifies if a player has a concerning metric.‚Ø Provides critical collaboration for player wellness and results on the field
Tools for evaluating amateur and pro players, edit and create lists, while saving info about potential target draft picks
Ascendum delivered a re-imagined solution that was up to date, had a superior user experience, & housed all internal apps.
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