"For many years, Ascendum has helped us save over $250K on an annual basis. We would need to deliver a significant amount of additional revenues to have the same bottom-line impact. Also, by offloading the operational logistics to Ascendum, we are able to focus on those aspects of customer delivery that help differentiate us in the marketplace. I have been extremely pleased with their dedication and commitment to quality" - Mike Nazzaro, CEO, Buzzmetrics Inc. (Formerly Intelliseek)
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Background
Intelliseek (prior to becoming Buzzmetrics) was looking to accelerate the release rate of its flagship product to mine the Consumer Generated Media (CGM) from multiple disparate unstructured content sources (such as blogs, chat rooms, Usenet groups, etc.). Intelliseek wanted to minimize the total cost of product development and hence wanted Ascendum to assume co-product development from its Global Development Center in Bangalore.
Ascendum Solution
Ascendum's Content Mining Group developed the modules to automate the human tasks of reading and cataloging the CGM in a software system, and delivered the automation in record time. Ascendum had to identify the right technology, the architecture needed to upload the automated forms to U.S. based servers for instant availability of the mined content, and work on dashboards/reports that end-user customers (brand managers of F1000 companies) would expect on time.
Benefits / ROI
- About 60% cost savings, as a result of outsourcing the product development work to Ascendum
- Faster release of software product - two virtual teams were working on the product release at the same time
- Intelliseek was able to concentrate better on the core R&D of their product
"To build the very best infrastructure for our TradeMarkBots.com site we needed the very best. We selected Ascendum and they have delivered the very best both in development and programming." | Marcus Zillman Chairman TrademarkBots.com | |
